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ITB Buyers Circle

ITB Buyers Circle

The exclusive Circle for Summiteers.

The ITB Buyers Circle is an exclusive Circle of 1,000 top buyers from the tourism industry. Here at ITB Berlin, international exhibitors can meet with the top buyers from this exclusive circle.

ITB Berlin upholds a strict validation process to ensure all attending buyers are serious decision makers. The validation process is based on the following:

  • Decision maker of a company whom had significant procurement volume of travel services such as accommodation, air tickets, tour packages, etc. (E.g. travel agents, corporate & outbound travel managers or travel procurement managers)
  • Noticeable procurement track record internationally
  • ITB Berlin can only accept a limited number of buyers per company (as per size) in order to provide equal opportunities to all participating companies
  • Limited availability of 1,000 memberships

To ensure that all buyers are serious decision makers, the ITB Buyers Circle Team may request supporting documents or contact the buyers for verification. Please rest assured that all information submitted are strictly private and confidential.

Are you a top buyer looking for products and services?

The application process for the ITB Buyers Circle 2021 starts from November 2020. Applications are possible at In case you wish to be informed about the application process, please also register your interest at

In case you have further questions, please don’t hesitate to contact us at any time:
We are happy to assist you and are looking forward to welcoming you to ITB Berlin 2021.

ITB Buyers Circle Meeting
ITB Buyers Circle Lounge

Benefits as an ITB Buyers Circle member

Free entrance ticket to ITB Berlin in order to connect with the right suppliers – with 10,000 exhibitors from more than 180 countries within the entire tourism industry, you will find what you need!

Free access to ITB Berlin Convention with numerous panels, workshops, deep dives keeping you on top of the newest trends and industry insights

Participate in the ITB Speed Networking event free of charge and get invited to exclusive networking events catering specific target groups

Work spaces and meeting rooms in the ITB Buyers Circle Lounges with free Internet access, trade journals and newspapers

Early access and no waiting times at the entrances thanks to the Fast Lane

Not a top buyer in the tourism industry?

We welcome everyone in the travel trade industry and related companies including advisors, consultants and academics.
Feel free to purchase a trade visitor ticket from December 2020.